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ITSM Review Reader Analytics

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This article provides a summary of the visitor analytics for the ITSM Review over the last twelve months (See also ITAM Review reader analytics)

First of all, a sincere thank you to our readers, contributors and followers for your continued support. Our humble little blog served up ITSM content to a mind-boggling 312,963 readers in the last twelve months from just about every country on the planet. This articles provides a high level summary of the hot topics and reviews that are proving popular on the ITSM Review.

264,023 unique visitors from 203 countries.

312,963 visitors from 203 countries.

ITSM Review Reader Analytics: Where do visitors come from?

Top 10 visitors by country:

  1. USA 31.35%
  2. UK 15.25%
  3. India 10.98%
  4. Canada 4.69%
  5. Australia 4.54%
  6. Germany 2.78%
  7. Netherlands 2.19%
  8. France 1.81%
  9. Switzerland 1.21%
  10. Sweden 1.19%
  11. Long tail of 195 other countries 23.09%

New visitors to The ITSM Review arrive via search engine, word of mouth or social networks. Our top 10 external sources of visitors are as follows:

  1. Google
  2. Direct (e.g. bookmark)
  3. Twitter
  4. Bing
  5. The ITAM Review
  6. LinkedIn
  7. Buffer
  8. The ITSM Review Newsletter
  9. Yahoo
  10. Facebook

Other ITSM sites also send us visitors, here are the ten largest contributors by volume:

  1. itskeptic.org
  2. realitsm.ru
  3. servicenow.com
  4. aits.org
  5. pinkelephant.com
  6. Forrester.com
  7. itsmf.co.uk
  8. smartsourcing.ru
  9. serena.com
  10. itsmnapratica.com.br

Social sharing is important for spreading our content, here are the top 10 social sources with approximate % of volume:

  1. Twitter 56.1%
  2. LinkedIn 25.6%
  3. Facebook 8.4%
  4. Google+ 2.2%
  5. reddit 2.1%
  6. DZone 1.8%
  7. Disqus 1.3%
  8. Pocket 1.1%
  9. paper.li 0.4%
  10. tinyURL 0.2%

What are visitors looking for?

Top 10 ITSM practice and process related searches (Top 10 of 100,000 search terms)

  1. KEDB
  2. Proactive Problem Management
  3. Knowledge Management
  4. Process Owner
  5. Obashi
  6. Structured Problem Solving
  7. Agile Service Management
  8. ITIL Process Owner
  9. ITSM certfication path
  10. Kanban vs Scrum

Top 10 vendor or tool related search terms:

  1. ITSM Tools
  2. Knowledge Management Tools
  3. Assyst Pricing
  4. ITSM Software Vendors
  5. Axios Assyst
  6. BMC Footprints
  7. EasyVista Reviews
  8. BMC Footprints Pricing
  9. ServiceNow pricing
  10. Cherwell Review

Most Popular Reads

Top 20 most popular articles by volume of impressions in the last twelve months:

  1. 7 benefits of using a known error database [Simon Morris]
  2. Back to basics: why do the ITIL foundation certification? [Ros Satar]
  3. Process Owner, Process Manager or Process Engineer [Stephen Alexander]
  4. Axelos: Capita and ITIL joint venture lift lid on new brand [Martin Thompson]
  5. ITSM Universe Preview [Martin Thompson]
  6. A structured approach to problem solving [Simon Morris]
  7. Twelve IT helpdesks for under $1,000 [Martin Thompson]
  8. Quick guide to Knowledge Management tool selection [Barclay Rae]
  9. Planning for major incidents [Simon Morris]
  10. Proactive Problem Management [Rob England]
  11. Free ITIL training [Ros Satar]
  12. IT Knowledge Management – spreading the word [Liam McGlynn]
  13. Trust me: The DevOps movement fits perfectly with ITSM [Gene Kim]
  14. Four problem management SLAs you really can’t live without [Simon Higginson]
  15. ITSM career paths [Kirstie Magowan]
  16. Applying Agile principles to Service Management [Simon Morris]
  17. How to conduct an ITSM assessment that actually means something [Liam McGlynn]
  18. How to segment and prioritise vendors and suppliers [Martin Chalkley]
  19. What is a technical service catalogue? [Rob England]
  20. Problem Management challenges and critical success factors [Tõnu Vahtra]

Many of the articles above were not published in the last twelve months. The most popular articles are the perennial, always useful guides based on real life experience.

Many expect that blog posts disappear after the initial bubble of social media, but for many ITSM Review articles the opposite is true. See the monthly views for Simon’s KEDB article below, note that visitors increase after six months then continue to attract readers for over 18 months:

KEDB

Product reviews also stick around receiving readers several years after publication. See the visitors to this review of ServiceNow’s Service Catalogue capabilities by Barclay Rae:

ServiceNow-Service-Catalogue

Most Popular Product Reviews

Top 20 most popular product reviews by volume of impressions in the last 12 months:

  1. ServiceNow: Service Catalogue [Barclay Rae]
  2. Service Catalogue Review: Summary [Barclay Rae]
  3. Incident and Problem Management Review: Summary [Ros Satar]
  4. BMC: Incident and Problem Management [Ros Satar]
  5. Axios: Incident and Problem Management [Ros Satar]
  6. ServiceNow: Request fulfilment [Ros Satar]
  7. TOPdesk: Incident and Problem Management [Ros Satar]
  8. Integrations Review: Summary [Ros Satar]
  9. Cherwell: Incident and Problem Management [Ros Satar]
  10. Knowledge Management Review: Summary [Barclay Rae]
  11. Cherwell: Integrations [Ros Satar]
  12. ManageEngine: Integrations [Ros Satar]
  13. Solarwinds Technology Review [Rebecca Beach]
  14. Request Fulfilment Review: Summary [Ros Satar]
  15. BDNA: Integrations [Ros Satar]
  16. Change, Config and Release: Summary [Rebecca Beach]
  17. Axios: Service Catalogue [Barclay Rae]
  18. Easyvista: Integrations [Ros Satar]
  19. LANDESK: Integrations [Ros Satar]
  20. Matrix42: Service Catalogue [Barclay Rae]

If you have any questions or would like to see any topics covered on the ITSM Review please contact us.




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